A fee-only fiduciary who watched a country fall for a pyramid scheme, then spent 20+ years building the antidote: money lessons drawn on napkins, free calculators with no email wall, and a five-question trust standard anyone can run. Everything you need to book him is on this page.
Genti Cici is a fee-only fiduciary, a CFP and CAIA, born in communist Albania. He watched the 1997 pyramid schemes swallow his country's savings, then spent 20+ years on the client's side of the table. He explains money on napkins and published the Besa Standard, five questions before you trust anything.
Genti Cici grew up in communist Albania, came to the US at 17, and watched the 1997 pyramid schemes take two-thirds of his countrymen's savings and topple a government. He has spent the 20+ years since as a fee-only fiduciary, a CFP and CAIA charterholder, and the founder of StandUP Advisors, an independent RIA built with zero product conflicts. He explains money through 31 hand-drawn napkin lessons, built 13 free calculators with no email wall, published a book about an RV journey into financial freedom, and created the Besa Standard: five one-word questions that test any advisor, fund, app, or AI before you trust it. He works from wherever he is, Maryland, Mexico, or an RV somewhere in between, homeschooling two daughters along the way.
Trust has an anatomy, and it is the same anatomy everywhere.
Tell him the show, the audience, and the angle you want. He'll answer personally, usually within a day.
